MANILA: The Honda Foundation, Inc. (HFI), represented by Honda Philippines, Inc (HPI), received the COVID-19 Response Gold Award at the 5th SPMJ Driven to Serve Awards last April 6 for sustaining a staunch advocacy in sharing the joy of mobility and aiding those in need amid global corporate challenges.

The award recognizes the efforts of HFI, the corporate social responsibility (CSR) division of the Honda Group of Companies in the Philippines. HFI's first project is a donation of motorcycles to the Philippine Red Cross (PRC) in 2020, which would contribute to the prompt delivery of humanitarian and life-saving services to communities during crises, such as the COVID-19 pandemic. HFI also launched initiatives to help restore homes in typhoon-ravaged Catanduanes last year.

In a statement, HPI President Susumu Mitsuishi said, “Honda Foundation, Inc. and the entire Honda Group of Companies in the Philippines are beyond grateful for this heart-warming recognition by the SPMJ. Supporting the community is the cornerstone of our business as we believe in creating value for the society. This award will only keep us even more inspired to improve the lives of Filipino people in need and bring joy to people’s lives.”

HFI's donation project to PRC aligns with HPI's "One Dream" campaign, which promotes Honda motorcycles as life-saving vehicles. A total of 104 motorcycles — 52 red units each of TMX125 Alpha and Wave110 Alpha — fitted with insulated top boxes were given to all of PRC's Chapters across the country.

Meanwhile, in 2021, after Typhoons Rolly and Ulysses hit Catanduanes, HFI distributed construction supplies to help families restore their homes. Each family got galvanized steel sheets for their roofing needs, sets of marine grade plywood, Coco lumber, and umbrella nails. They also received Honda merchandise from HFI.

The SPMJ, or The Society of Philippine Motoring Journalists, is a group of local automotive journalists, editors, and media personalities who work across different platforms. The SPMJ's "Driven To Serve" program seeks to recognize the best CSR initiatives in the automotive sector.

To learn more about HFI and HPI, log on to hondaph.com and follow Honda Philippines, Inc. on Facebook and @hondaph_mc on Instagram. For inquiries, call (02) 8581-6700 to 6799 or 0917-884-6632.

Photos from Honda Foundation, Inc.

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